We launched Botzees- created by Pai Technology – in a campaign designed to reach UK and USA parents and children through social media channels. This is a new, augmented reality, dynamic learning tool that allows children to play and learn while having fun. With 30 interactive augmented reality puzzles and 130 uniquely shaped blocks, this smart toy combines play and STEM education. No wonder top influencers in the UK and USA loved it. We generated millions of views through influencers on Instagram and Tiktok.